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ARL • Exquisite Catered Luncheon // Branding Your Business Personality

10/15/2019 @ 11:30 am - 1:30 pm

$40.00 – $55.00


Invite You to an Exquisite Catered Luncheon

Prepared by new AWE members Sandra Bendler and Sofia Egan of At Your Table Catering


Sandra and Sofia met when stationed in Paris with their families, part of the “dip circuit.” They have more than 25 years of combined experience hosting diplomatic embassy events and now provide clients with an effortless, five-star dining experience in their new business, At Your Table catering.

When Evelyn Powers, co-founder of AWE, met Sandra and Sofia at a recent AWE event, she was struck by their sophistication, gracious demeanor and good humor. She asked if they'd be interested in collaborating to create a special AWE luncheon event together. Lucky for us, they said "YES!" This luncheon will showcase their considerable catering talents with outstanding food, beautiful décor, and an extraordinary eating and networking experience for AWE members. This event is limited to 25 guests only. At Your Table catering needs a headcount 48 hours beforehand so please register early. 


Leek and Onions Mini Quiche
Mini Quiche Lorraine
Mixed Green Salad with Vinaigrette
Broccoli, Red Peppers and Pine Nut Salad
Moroccan Eggplant Salad
Apple Crisp Cookie Cups


Sofia and Sandra of At Your Table


This exclusive event is hosted by Evelyn Powers at her home in N. Arlington. Evelyn, owner of Design Powers, an Arlington-based  graphic/web design firm who, along with her niece and fellow designer Emily Krause, will chat about their own recent rebrand. They’ll also talk about branding basics with fun exercises that will encourage you to think about your own business brand personality. This talk is ideal for those just starting-up or seasoned business owners who have never addressed this key to success.

We will discuss:

  • Visual Brand Identity: your logo, website and color scheme
  • Brand Voice: your website content and blog
  • Brand Personality: your company’s culture and client service philosophy

Design Powers will also raffle off a DP POWER PLAN! ($497 value). If you don't have a website and need clarity and a written actionable plan to move forward, don't miss this opportunity to get started.


We’ll also have special guest Doug Rosen, generous sponsor of AWE Arlington and co-owner of Arrowine, an Arlington institution. Doug will share his current rebranding and remodeling of Arrowine and his newly launched travelogue, Wine for Winemakers, designed by Design Powers. Wine for Winemakers focuses on his travels to independent wineries throughout the world, including wry commentary, observations and wine selections. Doug will pair wines with our lovely luncheon menu for guests who want to enjoy a glass during this exquisite meal! Non alcoholic drinks will also be available.


There is plenty of street parking although the house next store is under construction. Please do not park in front of it. It's best to park at the top of the street and walk down the hill. Evelyn's house is on the right. Please do not park in the cul-de-sac as there is construction going on there too!



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11:30 am - 1:30 pm
$40.00 – $55.00
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Design Powers
2649 N. Upshur Street
Arlington, VA 22207 United States